Demand of entertainment industry is growing rapidly these days. People are looking for some recreation to have a relief from their hectic life schedule and in the matter of entertainment there is no replacement of films. The Nigerian film industry, commonly known as ‘Nollywood’ has now gained a lot of appreciation from the movie critics. […]
Demand of entertainment industry is growing rapidly these days. People are looking for some recreation to have a relief from their hectic life schedule and in the matter of entertainment there is no replacement of films. The Nigerian film industry, commonly known as ‘Nollywood’ has now gained a lot of appreciation from the movie critics. The initiative of making films was started in the nearly 90’s. In 1960 when Nigeria becomes independent, the film industry started to expand rapidly.
History of Nigerian cinema
The Nollywood is known to be the world’s second biggest and Africa’s largest movie industry. This industry started to bloom in the late 60s and turned over hugely after 1990. After the digitalization of films Nigerian film industry started producing approximately 50 movies in a single week which more than United States’ Hollywood and second to Bollywood in India. With the financial help of World Bank, many theatres and cinema halls are established. Nigerian film industry news has become a trend over the continent.
Nollywood second largest film industry of the world has made a huge fan following as it has a very low cost of production. World’s best producers don’t think twice to invest money on Nigerian film industry because of the acceptance of this industry all over the world. For the huge demand innumerable job opportunities are being created daily.
People are gaining interest to work in the field of cultural activities and entertainment as it offers a healthy salary to the workers. Introducing of camcorders instead of 35mm cameras are noted as the most revolutionary step ever taken to make this industry Africa’s largest movie industry.
Features related to the industry
But because of piracy issue the industry has suffered a huge economical loss. Often pirated movies are exported and due to cheap rate of those copies people are buying those instead of the original one. An anti-piracy management has been deployed in the field to stop the piracy policy.
Many critics rated this industry as one of the best feature film creators of the world. Nigerian government is also taking initiatives to make the platform more attractive to the people. Nollywood second largest film industry of the world is shining and will even shine brighter than now in the future.
Except the piracy issue this is the industry which has the potentiality to become the world’s largest cultural industry ever.
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